Planning

Striving for business results without a plan is like sailing a boat without a rudder! You may well end up wherever the winds take you, or in business where market forces take you.


Market Wise Advantage can help your business gather insights relating to a host of strategic areas of your business. We can assist you to develop pragmatic Business Plans that will enable you to develop differentiated strategies, which in turn will ensure sustainable advantage over your competitors.


All our consultants have enormous levels of experience in working on the development and roll out of business plans. We know what approaches to planning work, we also have seen what cumbersome theory based approaches do not work.

We can help your business in the following planning areas:

  • Capability Development Planning
  • Channel Planning
  • Customer Account Planning
  • Category Planning
  • Joint Business Planning
  • Promotional Planning
  • Territory Planning
  • Sales Call Planning

Our philosophy is to not only help you incorporate the planning approach into your business but to also provide ongoing feedback and coaching on the plans implementation.